Description
This comprehensive course, created by renowned copywriting expert Trevor Crook, will teach you everything you need to know about writing high-converting copy that drives sales and boosts your bottom line.
With decades of experience in the industry, Trevor has developed a proven system for crafting copy that resonates with readers and motivates them to take action.
Judgement Day Clinic Copy – Two Day Business Advertising Course.
This module will give you the skill of how to write effective copy for your products. This consists of learning to write the right type content to be successful in the market. It is imperative this step is covered before you release any product for promotion. It’s main objective is to attract the right type of audience by persuading them to respond.
Copy Clinic Part 1.1
This covers the introduction of the course. Then Trevor goes right into detail what is advertising and marketing. What kind of words you can use to sell. What is the importance of benefit statement. Why you should always have a benefit driven business card.
Copy Clinic Part 1.2
What is broadcast fax, why you should do them and what are its benefits. Know the laws of faxing and think of faxing internationally. What is the process of testing. A quick introduction on headline. What should be in the headline. Different examples of effective headlines. Understanding the maths behind the promotion.
Copy Clinic Part 2.1
Know the 12 rules of writing compelling headlines. Understand what is everyone’s favourite radio station. What is beat your control and how it improves your headline. How to find the perfect headline by identifying the problem and agitation then direct the solution within the product. What is the right length of a headline.
Copy Clinic Part 2.2
How to write powerful headlines. What is the exact process. Understand the styles fonts and formats. How cam one letter with the word ‘Put’ automatically create a benefit headline. Type of headline that works for men, how to replace one word on the same headline will pull women instead.
Copy Clinic Part 2.3
How to put personal touch on the copy goes a long way to create a wow factor. Understand the different levels of benefits. How to write evaluation checklist of benefits. What is lead generation and how can you apply your winner headlines on the lead generation system.
Copy Clinic Part 3.1
Special Pete Godfery talks about outrageous advertising – how to turn your headline into an eye popping hook. A hook is a special headline that is going to your prospect’s attention and pull them into your letter. This is because headline is the most part of the sales letter. The second most important part of the letter is the offer. But without a good headline an offer will never be shown to them.
Copy Clinic Part 3.2
Pete continues with his segment and talks about finding out about prospects fears, frustrations, needs and passion on copy. We have to our research to get this information beforehand. Pete also goes into detail how the late Gary Halbert used to get winner headlines.
Copy Clinic Part 4.1
Trevor talks about the effects guarantees in copy. He goes into detail about three elements needed to get a killer guarantee. Trevor also addresses the importance PS in the letter. In what instances should you reveal the price of product. Would it be in the beginning or the end of the piece.
Copy Clinic Part 4.2
This segment talks about the use of color in copy. Which is the best color to use. And which colors to avoid? Where should the logo be included on the copy. Does the size of ad matter. What are it’s conditions? Know your costs as a copywriter.
Copy Clinic Part 5.1
This segment talks about the cost and profits of obtaining a life time value client. How important are testimonials and how you should get them? How should a good testimonial be constructed. What the traps of burning your list of potential customers. Going back to the importance of offers.
Copy Clinic Part 5.2
This covers how to critique your copy. Sometimes its important to hire other copywriters to critique your content to get an outside viewpoint. What font should be used on headline, sub-headlines and content.
Copy Clinic Part 5.3
What is the perfect size on font used on copy. How to price test your product. Why you should always use 7 and avoid using 9 on price list. How to use your pitch on the sales letter to make it look like its valuable in the copy.
Here’s what you’ll learn in the Judgement Day Copy Clinic:
- The psychology behind effective copywriting, and how to use it to your advantage
- How to identify your target audience and tailor your message to their needs and desires
- The key elements of a successful sales page, including headlines, subheadings, and calls to action
- How to use storytelling to engage your readers and build trust
- The secrets of persuasive language, and how to use it to overcome objections and close more sales
- And much more!
By the end of the Judgement Day Copy Clinic, you’ll have all the tools and knowledge you need to create high-converting copy that drives sales and grows your business.
Here are the benefits you would get from this program:
- Master the art of copywriting and write high-converting sales pages that drive sales and grow your business.
- Learn from a world-renowned copywriting expert with decades of experience in the industry.
- Gain a deep understanding of the psychology behind effective copywriting and how to apply it to your writing.
- Discover how to identify your target audience and write copy that resonates with them.
- Learn the key elements of a successful sales page, including headlines, subheadings, and calls to action.
- Acquire advanced copywriting skills such as storytelling, persuasive language and overcoming objections.
- Access a library of swipe files, templates and checklists that make writing copy a breeze.
- Save on outsourcing costs and write your own copy with confidence.
- Gain a competitive edge and take your business to the next level with powerful, persuasive copy.
Whether you’re a seasoned copywriter looking to sharpen your skills, or a business owner who wants to write your own copy and save on outsourcing costs, this course is for you.
Don’t miss out on this opportunity to transform your copywriting and boost your sales. Enroll in the Judgement Day Copy Clinic today, and take your first step towards copywriting success!
To Your Success
Ali Khan
Founder & CEO of Dough Funnels
P.S: Don’t let lackluster copywriting hold you back any longer. Enroll in the Judgement Day Copy Clinic today and start writing sales pages that convert like crazy!
P.P.S: With our 100% satisfaction guarantee, you have nothing to lose and everything to gain. Enroll today and see for yourself why the Judgement Day Copy Clinic is the ultimate course for copywriters who want to succeed!
